Confirmation page in Hypotheses.

This screen shot shows the lower section of the confirmation page in Hypotheses. It includes an estimate of the expected time the test will need to reach significance for a one percentage point increase in conversion rate. A slider can be used to adjust the splitting between the two variations of the test. The default is 50:50.
In the last section of the web interface, the user has to provide additional information about the test: the start date of the test, the name of a tracking event that will be used to identify which users were assigned to each variation of the test, and an identifier for the A/B test itself. Before users can start receiving daily updates, they have to confirm that the analysis set up corresponds to what they want to test, that the historical conversion rate is not zero unless it is expected to be, and that the estimated running time is not longer than a few weeks.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s