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Experimentation
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Challenge Hiring Assumptions with Data
We use experiments to model reality (sometimes to create alternative realities as in A/B experiments), to understand reality, and ultimately, to make decisions moving us ever closer to our goals. […]
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Architecting ExPlat: Automattic’s New Experimentation Platform
Last month, my colleague Aaron Yan published a broad overview of Automattic’s new Experimentation Platform (ExPlat). This month, we’ll dive deeper into ExPlat’s architecture and design, explain how the landscape […]
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ExPlat: Automattic’s Experimentation Platform
Over the past 18 months, the Decision Science team has been building the Experimentation Platform (ExPlat): a tool to help our colleagues run experiments to improve customer experiences, inform product […]
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How to Avoid Statistical Bootstrapping Pitfalls
Yanir Seroussi shares some insight into the common pitfalls of statistical bootstrapping and how to avoid them.
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Christo Wilson Discusses the Ethics of Online Behavioral Experiments
Charles Earl shares the insights he gleaned after hearing a talk from Dr. Christo Wilson about ethics in online behavioral experiements.
Data for Breakfast 